So you have decided to give online advertising a shot! It's time to run your first Google Ads campaign. That's great, but don't make the two mistakes most newbies make.

Implementing an evergreen content strategy should be at the heart of your online marketing.

Dentists are starting to appreciate how consumer behaviour has changed over the past few years. Furthermore, some are acknowledging and addressing this modern day shift by making the decision to develop their own form of dental content marketing.

This article will help you optimise and manage your dental practice Google My Business listing. It sets out to explain how through optimisation and regular updates you can increase your visibility on Google local search.

Here's how to share Your Google Ads account with a digital marketing agency.

Are you currently asking yourself whether to outsource pay per click (PPC) management for your dental practice? Alternatively, are you considering asking your staff to manage and optimise your campaigns in-house?

What would you do if you wrote a 500-word blog post and published it, where would you go from there? Most people would write another article, start the research, draft it out and then write it.

Here are 5 proven marketing strategies to implement in your cosmetic dental clinic.

Today I review some of the best strategies for writing great content that gets ranked well in Google.

Here’s how to leverage your flyer as part of a successful marketing campaign for your dental business.

This might seem like a weird title for an article written by a qualified Google Ads consultant, but please be reassured this is based on sound principles. Some would imagine I'm keen to motivate every business owner to set up and run an account as soon as possible.

I'm a strong believer in the core principle that every business needs to become a content marketer. A business owner needs to take control and not rely on a third party to write about their company.

Let's face it, dental implants are high ticket purchases for most patients, they have price objections. Do you agree? if so I have a question for you.

Here is a strategy you can use to obtain patient testimonials to post on your YouTube Channel. It's simple and can easily be adapted for your own requirements.

Recently a prospective client asked me for some help. They wanted to know how to track their Google Ads results. This was a great question because I'm a firm believer in starting any project with the end in mind.

Getting more dental patients online ultimately boils down to making more people trust you. This is the golden rule for gaining more patients on the internet.